Ecommerce Marketing for CMOs and Startups
Save 17%
Original price
Dhs. 600.00
Original price
Dhs. 600.00
-
Original price
Dhs. 600.00
Original price
Dhs. 600.00
Current price
Dhs. 500.00
Dhs. 500.00
-
Dhs. 500.00
Current price
Dhs. 500.00
Unsure how to navigate the rapidly evolving world of eCommerce marketing?
Whether you're a CMO looking to sharpen your strategy or a startup hoping to make a splash in the online marketplace, this 2.5-hour, single-module course is tailored just for you.
What is covered:
- Paid Media: Overview of PPC, Display Ads, Social Media Advertising, and Affiliate Marketing.
- Owned Media: Importance of Email Marketing, SMS marketing, and Content Marketing.
- Earned Media: Social Media Organic, SEO, and PR strategies.
- Tips and Tricks: Quick-win strategies for each channel based on industry best practices.
- Web Analytics: A brief on tools like Google Analytics and how to derive actionable insights.
- Customer Retention and Loyalty: An introduction and best practices.
Duration : 2.5 hours / 1 module
