ItsHerWay Launches Campaign to Spark Policy Change on Miscarriage Leave in the UAE Campaign Middle East | April 9, 2025
ItsHerWay, in collaboration with Saatchi & Saatchi Middle East, has launched a powerful campaign titled The Leave of Absence to address the lack of formal miscarriage bereavement leave policies in the workplace.
This initiative aims to bring awareness to the emotional impact of pregnancy loss and calls on companies across the UAE to introduce compassionate and supportive leave structures. The campaign seeks to normalise conversations around miscarriage grief and advocate for meaningful policy change in corporate environments.